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Blog

Marimekko SS17

Hanna Kovanen

  Marimekko Spring 2017 While I was in Paris a few weeks ago, I had the pleasure of attending Marimekko's SS17 presentation at the Embassy of Finland. The Embassy had been turned into a Marimekko home featuring items from their homeware line which looked perfect together with interior pieces from other Finnish designers such as Alvar Aalto.  I must say, I have felt very privileged as I have been able to follow the recent journey of Marimekko from such a close distance. Anna Teurnell, their Creative Director, won the prize of 'Best Collection' at ELLE Style Awards the other night - a well-deserved prize.  

 

Marimekko Spring 2017

While I was in Paris a few weeks ago, I had the pleasure of attending Marimekko's SS17 presentation at the Embassy of Finland. The Embassy had been turned into a Marimekko home featuring items from their homeware line which looked perfect together with interior pieces from other Finnish designers such as Alvar Aalto. 

I must say, I have felt very privileged as I have been able to follow the recent journey of Marimekko from such a close distance. Anna Teurnell, their Creative Director, won the prize of 'Best Collection' at ELLE Style Awards the other night - a well-deserved prize.

 

  The SS17 collection celebrates a timeless approach to fashion and the timelessness of Marimekko design in particular, and it draws from the gems of previous collections, but I think it comes with a very wearable modern twist.  You can see my favourite looks from the collection above - the floral cape dress is a top-notch and I love the black and white skirt on the right. In addition, there are some ruffle details, wrapped pieces and many floral prints (trend alert) in the collection which I have set my eyes on, not to forget - there is a new knotted bag which is to die for.   Photos: Petri Kuosmanen via Muoti Mielessä and NowFashion

 

The SS17 collection celebrates a timeless approach to fashion and the timelessness of Marimekko design in particular, and it draws from the gems of previous collections, but I think it comes with a very wearable modern twist. 

You can see my favourite looks from the collection above - the floral cape dress is a top-notch and I love the black and white skirt on the right. In addition, there are some ruffle details, wrapped pieces and many floral prints (trend alert) in the collection which I have set my eyes on, not to forget - there is a new knotted bag which is to die for.

 

Photos: Petri Kuosmanen via Muoti Mielessä and NowFashion